There is a land, far, far away, where travel writers spend more time than they should. Its siren call lures travelling hacks to an oasis where mere everyday words are not enough to describe the awesome wonders that confront them.

Feel free to play ‘Travel Writer Bingo’ next time you read a travel feature, and see how many of the following crimes against clear, inspiring writing you can spot.

Here, for what they’re worth, are some of my experiences, tips and suggestions after 30 years as a travel writer. The rest is up to you.