How to launch an e-book – we’re going to need a lot more white wine

A long time ago, in a galaxy far, far away I got roped in by my publisher to help with launching Rough Guides as a travel guidebook series in America. I say ‘roped in’. I mean ‘flown to New York, put up in a swanky hotel and asked to drink white wine with beautiful people’.

Sometimes lunch is the only answer

Let’s not worry too much about why I was in Ibiza. Not really my kind of place I’d always thought, until it turned into exactly my kind of place by virtue of the bargain airfare and the promise of some winter sun. Still not really my kind of place I thought as we exited the airport past posters for clubs featuring DJs called things like XXXMixx and not Disco Dave.

Elvis, burgers and Tupelo, Mississippi

Not much moves on a scorching hot summer’s day in downtown Tupelo, Mississippi. Even the tarmac melts, and when there’s a breath of wind it’s like an oven door opening. Which rather makes you wonder where Elvis Presley – whose hometown this was – got the energy to curl his lip, let alone wiggle a hip.

What’s your travelling style?

If you had to pick a word to describe the kind of traveller you are, what would it be? Spontaneous, nervous, restless, organised, solitary, inquisitive, confident, relaxed, outgoing, interested, adventurous, accident-prone – or none of these? (If it’s accident-prone – tell me it’s not accident-prone – may I suggest adequate travel insurance.)

Born in Ghana – the boy from Takoradi goes home

This is where you get to take a peek at the first chapter of my new book, Takoradi to the stars (via Huddersfield) – I’m hoping it grabs you and sends you scurrying to Amazon right away, but even if you’re just dropping by for a moment or two, I send you warm wishes from Takoradi and Huddersfield, wherever you are!

More puppies, less explicit content – or how to take your book straight to #1

Search on Amazon – All Departments for ‘Takoradi’ and I sit proudly at #1, there not being a lot of products in the world with Takoradi in the title (though, at 381, probably more than you think).

How to sell more books than Bill Bryson

You have to jump through all sorts of hoops to publish a book with Kindle Direct Publishing, but in the end it’s fairly straightforward and there are lots of tools to help you promote your book and keep track of its progress. But with a brand new book, there’s not a whole lot they can tell you straight away.

Sachertorte in Vienna – best cake in the world?

How did I end up in a café in Vienna eating the best chocolate cake in the world? The truth is that – like so many of my ‘discoveries’ – it was here all along and I stumbled upon it. I am a shameless Christopher Columbus in this respect.